This week in the Client Spotlight is Linda Allan, author of I Quit! Cigarettes, Candy Bars & Booze. Linda has been slowly growing her web presence to serve her book marketing through web articles, Tip of the Week subscriptions, press releases, and blogging.

What do you wish you’d known about creating an online presence before you started?

How easy it actually is to write a blog both for yourself and on other sites, and to write articles. Also, how important it is to dialogue with people who share your interest. And these things are all free!

What’s the most important thing you learned about online marketing along the way?

How important it is to spend the time to get your name “out there” for search engine recognition. The more you write, the more the search engines will keep your name right up top.

What’s the best advice you have for someone just getting started now?

It can be overwhelming in the beginning to try and figure out the best way to get your name and business known. So start slow & get help – with your own blog, then maybe articles, then internet radio shows… There is so much out there to do!

Related posts:

1. Client Spotlight: Laurie Richter, author of Put Me In, Coach!
2. Client Spotlight: Diana Raab, author of Regina’s Closet
3. Client Spotlight: Bill Trimble, author of Screw It! I’ll Be My Own Contractor
4. Client Spotlight: Book Shepherd & Marketing Specialist
5. Client Spotlight: Diane Pinkard, author of Just Treat Me Like I Matter: The Heart of Sales