facelift

Posted by Kate McMillan at Wednesday, March 12th, 2008 | Filed In Print Design, Web Design

You may or may not have noticed the facelift over at Outbox Online. A while back I had created an online portfolio for myself that was really focused on letting the work speak for itself. So much so that I think I was afraid of having much, if any, visual design associated with the site. In a way, it’s similar to selling your house — you want to keep it as neutral as possible so that potential buyers can see themselves there. In recent memory, I’ve changed my mind about that decision. I really wanted to have a personal aesthetic associated with the site, but allow the work to show the variety of things I can do. Part of what I offer is consistently (hopefully) clean, fresh and unique, and I wanted to capture that in the design of my own site.

In a similar way, it was difficult to design my business cards. Because of an event, they needed to be designed in one evening, but I’m still fairly happy with them. And it’s important that they have a visual relationship to my site, so people who look from one to the other see a relationship between them.

Even one day later, I see things I may want to change about the site, but I’ll sit with it for a week or so before I make any decisions.




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